


How to Use Google Analytics for Your Business
Smart businesses make decisions driven by data. When we understand the numbers and metrics behind what is working or not working for, or what customer behavior trends look like, we can make better predictions or decisions for our business. Understanding the analytics...
Why Social Media Marketing is Important for your Business
Customers are looking for more than just products and services from a business — they are looking for meaningful connections. Now more than ever, our lives are driven through digital connections, which has brought about an amplification of social media tools to...
5 Digital Marketing Tips To Enhance Your E-Commerce Business
Businesses used to rely heavily on elaborate window displays and expensive advertisements in local publications in order to have their products sell. Salespeople used to travel door-to-door to spread awareness and showcase product testing in people’s homes in hopes to...
The Science Behind Social Media Marketing
“Over 53% of the world’s population is on social media.” The way the world connects changed with the introduction of the internet. We took it a step further when we found new ways to engage and interact through social media. Today, social media is everywhere. People...
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